High Rock Vodka

Our Story

We’re all reaching for our own High Rock moments. We celebrate life's great accomplishments and milestones. Sometimes we celebrate the simple things in life, with great friends and family around us. Your High Rock is worth celebrating.

Hi – we’re Dale and Amy, and we’re proud to introduce you to High Rock Vodka, a premium vodka made in partnership with Sugarlands Distilling Company. 


We knew Sugarlands from its long-time support of auto racing, so when we took a family vacation to Gatlinburg, Tennessee, we had to stop by the distillery. Seeing the way Sugarlands operates and getting to know the team behind the brand, made our partnership a natural fit. 


While we love Sugarlands’ signature shine – especially the Electric Orange Sippin Cream – the prospects of introducing a new product with Sugarlands was something we jumped at. Especially since it’s something we can do together, as a couple, and show our fans a different side of our personalities. 


High Rock Vodka hits home for our family, as the name is all about celebrating special moments in life with the people we love. So whether it’s relaxing at the end of a busy day, enjoying time with friends around the pool, or winning a race, High Rock Vodka is made to celebrate all of life’s “High Rock” moments. 


Join us as we a raise a glass of our new vodka to all of life’s High Rock moments. 

Dale & Amy

Hi – we’re Dale and Amy, and we’re proud to introduce you to High Rock Vodka, a premium vodka made in partnership with Sugarlands Distilling Company. 

 

We knew Sugarlands from its long-time support of auto racing, so when we took a family vacation to Gatlinburg, Tennessee, we had to stop by the distillery. Seeing the way Sugarlands operates and getting to know the team behind the brand, made our partnership a natural fit. 

 

While we love Sugarlands’ signature shine – especially the Electric Orange Sippin Cream – the prospects of introducing a new product with Sugarlands was something we jumped at. Especially since it’s something we can do together, as a couple, and show our fans a different side of our personalities. 

 

High Rock Vodka hits home for our family, as the name is all about celebrating special moments in life with the people we love. So whether it’s relaxing at the end of a busy day, enjoying time with friends around the pool, or winning a race, High Rock Vodka is made to celebrate all of life’s “High Rock” moments. 

 

Join us as we a raise a glass of our new vodka to all of life’s High Rock moments. 

Find Us In A Store Near You

If High Rock Vodka isn’t currently available in your area, please request it at your neighborhood liquor store and bar. Thank you!

High Rock Vodka

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High Rock Vodka is committed to responsible drinking. You must be at least 21 to enter this site. This site uses cookies. Cookie Policy:  I agree to the terms of use and the privacy policy. This information will not be used for marketing purposes.

High Rock Vodka

Are you of legal drinking age?

High Rock Vodka is committed to responsible drinking. You must be at least 21 to enter this site. This site uses cookies. Cookie Policy:  I agree to the terms of use and the privacy policy. This information will not be used for marketing purposes.